In this episode of "Profit with a Plan," join host Marcia Riner and seasoned affiliate marketing expert Frederic Jean-Bart as they delve into the world of affiliate marketing and its potential to skyrocket your business profits. Discover the cost-effective strategies, the power of quality partnerships, and effective payment methods that can boost your revenue. Whether you're a small business owner or an aspiring entrepreneur, learn how to harness the benefits of affiliate marketing and take your business to new heights.
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Introduction of Guest:
- Marcia introduces Frederic Jean-Bart, an affiliate marketing expert with 15 years of experience.
- Mention Frederic's role as CEO and co-founder of Performance Partners.
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Affiliate Marketing Basics:
- Discuss the definition and importance of affiliate marketing.
- Highlight how it can help businesses grow without extensive efforts.
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Frederic's Journey into Affiliate Marketing:
- Share Frederic's personal journey, starting in 2008 during the recession.
- Explain Frederic's role as a connector between affiliates and businesses.
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Types of Affiliates:
- Define different types of affiliates, including influencers, content creators, and performance marketers.
- Emphasize that affiliate marketing is performance-based.
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Affiliate Marketing Potential:
- Discuss how affiliate marketing can complement existing sales strategies.
- Explain how affiliates can reach new customer segments.
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Quality Over Quantity in Affiliate Partnerships:
- Highlight the importance of building strong partnerships with a select few affiliates.
- Emphasize the need for partners whose audience resonates with the brand.
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Affiliate Marketing Applicability:
- Discuss the suitability of affiliate marketing for various products and services.
- Emphasize the importance of partners aligning with the business's content.
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Affiliate Marketing Payment Strategies:
- Explain the importance of tracking sales and attributing them correctly.
- Discuss payment methods for affiliates and potential fee negotiations.
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Determining Affiliate Payments:
- Highlight the importance of deciding payment based on the first purchase or lifetime customer value.
- Discuss the idea of offering competitive financial incentives to attract quality affiliates.
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Affiliate Marketing for Business Growth:
- Discuss the benefits of using affiliate marketing in a business's marketing strategy.
- Emphasize the advantages of diversifying marketing channels and tracking budgets
Fred recommends connecting with him on LinkedIn for further information and strategy advice @ Fredric Jean-Bart
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About Marcia: She is a business growth strategist who helps business owners double and triple their revenue, profit, and the value of their company. In fact, she can show prospective clients a clear pathway to profit and an impactful ROI for working here before hiring her firm. Through her proven Profit Booster™️ strategies, she gets results.
Marcia is the CEO of Infinite Profit Consulting and can be found at https://www.InfiniteProfitConsulting.com Got questions?
Text Marcia @ (949) 229-2112 ♾️
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