PROFIT With A Plan
Marcia & her guests share business growth ideas so that you can create strategies that increase your profit, drive your growth, and plan for your future sale. Our informative topics cover areas around increasing revenue, boosting profit, business management, leadership, team building, marketing, sales, and pre-exit planning. Join us each Tuesday for a half-hour conversation that is sure to give you a couple of ideas that you can add to your business right now. You can also check us out in video format on www.Youtube.com/ProfitWithAPlan We love to hear your comments & questions. Don‘t forget to subscribe to get updates on future shows. Thanks for joining us today!
Episodes

Tuesday Jan 31, 2023
EP189 Using Proposals For Better Sales - Joe Ardeeser
Tuesday Jan 31, 2023
Tuesday Jan 31, 2023
Marcia talks with sales and proposal writing expert, Joe Ardeeser of Smart Pricing Table about how to close more sales by using a proposal. Joe explains that the closing rate increases when the buyer can see the exact breakdown for the services and a clear understanding of the services provided. This is only done by presenting a detailed proposal. But this doesn't have to be hard, with Joe's software, you can have prebuilt 'products' that are commonly used by just dragging and dropping them into your new proposal. This means you can have fully built-out proposals ready in minutes without errors or lost revenue.
Joe is offering a free demo of his great & reasonable software so you can test-drive it to see the value it can bring to your sales process. Visit www.SmartPricingTable.com for your demo.
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Get Marcia's new book "The Profit Accelerator." She is looking for a few business owners to interview about how her book’s 12 strategies would impact your industry. Please, download her book and let her know if you would like to be interviewed. It’s currently available for Free. These strategies can help ANY business increase its revenue, profit, and value of their company without having to pay for additional advertising or marketing.
Pick your copy up at www.TrajectoryProfits.com/book-download
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Please subscribe & ring the bell for reminders about next week's show.
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About Marcia: She is a business growth strategist helping service-based professionals to increase their profits and strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide it's time to stop. She helps them get a return on their business investment. Marcia is the CEO of Trajectory Consulting & can be found at www.TrajectoryBiz.com
Curious and have questions? Text her @ (949) 229-2112

Tuesday Jan 24, 2023
EP188 Optimize Your Business - Crista Grasso
Tuesday Jan 24, 2023
Tuesday Jan 24, 2023
Marcia talks with Crista Grasso who is the go-to strategic planning and systems expert for online businesses when they want to scale. Known as the "Business Optimizer", Crista has the ability to quickly cut through the noise and provide clarity on the core things that will make the biggest impact to scale a business simply and sustainably. She is the founder of the Lean Out Method, creator of the Lean Business Scaling System, and host of the Lean Out Your Business Podcast.
Download Crista's special report to help you find hidden time in your business at www.LeanOutMethod.com/waste
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Get Marcia's new book "The Profit Accelerator." She is looking for a few business owners to interview about how her book’s 12 strategies would impact your industry. Please, download her book and let her know if you would like to be interviewed. It’s currently available for Free. These strategies can help ANY business increase its revenue, profit, and value of their company without having to pay for additional advertising or marketing.
Pick your copy up at www.TrajectoryProfits.com/book-download
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Please subscribe & ring the bell for reminders about next week's show.
=================
About Marcia: She is a business growth strategist helping service-based professionals to increase their profits and strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide it's time to stop. She helps them get a return on their business investment.
Marcia is the CEO of Trajectory Consulting & can be found at www.TrajectoryBiz.com
Curious and have questions? Text her @ (949) 229-2112

Tuesday Jan 17, 2023
EP187 Remote Staffing - Melissa Brown
Tuesday Jan 17, 2023
Tuesday Jan 17, 2023
Marcia talks with remote staffing specialist, Melissa Brown who is the CEO of Concierge Elite, about finding a bigger pool of highly talented candidates by looking at remote staffing. Melissa's firm specializes in remote front-office support and sees the trend with the success of remote teams. She shares insights and hiring ideas to help today's increasingly difficult staffing challenges. Melissa even shares her luck hiring offshore.
Melissa has some great resources on her website: www.ConciergeElite.com
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Get Marcia's new book "The Profit Accelerator." She is looking for a few business owners to interview about how her book’s 12 strategies would impact your industry. Please, download her book and let her know if you would like to be interviewed. It’s currently available for Free. These strategies can help ANY business increase its revenue, profit, and value of their company without having to pay for additional advertising or marketing.
Pick your copy up at www.TrajectoryProfits.com/book-download
=================
Please subscribe & ring the bell for reminders about next week's show.
=================
About Marcia: She is a business growth strategist helping service-based professionals to increase their profits and strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide it's time to stop. She helps them get a return on their business investment. Marcia is the CEO of Trajectory Consulting & can be found at www.TrajectoryBiz.com
Curious and have questions? Text her @ (949) 229-2112

Tuesday Jan 10, 2023
EP186 Business Hierarchy of Needs - Jim Gitney
Tuesday Jan 10, 2023
Tuesday Jan 10, 2023
Marcia talks with fellow strategist & author, Jim Gitney of Group50 about how every successful business runs from a Hierarchy of Needs that drives towards 1 important goal. Many businesses already do some of this without thinking but those that can gain alignment across all levels can show greater success. An idea alone is useless without the strategic implementation of that puts that idea into play.
Jim is the author of 'Strategy Realized - Business Hierarchy of Needs' where he showcases his framework that helps companies gain alignment and strategic implementation of the most important goal.
Get a copy of his book at www.StrategyRealized.com
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Get Marcia's new book "The Profit Accelerator." She is looking for a few business owners to interview about how her book’s 12 strategies would impact your industry. Please, download her book and let her know if you would like to be interviewed. It’s currently available for Free. These strategies can help ANY business increase its revenue, profit, and value of their company without having to pay for additional advertising or marketing.
Pick your copy up at www.TrajectoryProfits.com/book-download
=================
Please subscribe & ring the bell for reminders about next week's show.
=================
About Marcia: She is a business growth strategist helping service-based professionals to increase their profits and strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide it's time to stop. She helps them get a return on their business investment. Marcia is the CEO of Trajectory Consulting & can be found at www.TrajectoryBiz.com
Curious and have questions? Text her @ (949) 229-2112

Tuesday Jan 03, 2023
EP185 Acquisition For Cash Flow - Jonathan Jay
Tuesday Jan 03, 2023
Tuesday Jan 03, 2023
Marcia talks with acquisition expert, Jonathan Jay about how to build cash flow and gain growth by acquiring other companies. Jonathan teaches business owners the ins and outs of buying other companies from locating, negotiating, and even funding to close the deal. Jonathan explains that cash flow is the king for all businesses and buying companies that have good cash flow is a great way to build your empire.
Jonathan can be found on LinkedIn & Youtube @ Jonathan Jay or on his website www.Dealmakers.co.uk where he has a free workshop
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Get Marcia's new book "The Profit Accelerator." She is looking for a few business owners to interview about how her book’s 12 strategies would impact your industry. Please, download her book and let her know if you would like to be interviewed. It’s currently available for Free. These strategies can help ANY business increase its revenue, profit, and value of their company without having to pay for additional advertising or marketing.
Pick your copy up at www.TrajectoryProfits.com/book-download
=================
Please subscribe & ring the bell for reminders about next week's show.
=================
About Marcia: She is a business growth strategist helping service-based professionals to increase their profits and strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide it's time to stop. She helps them get a return on their business investment. Marcia is the CEO of Trajectory Consulting & can be found at www.TrajectoryBiz.com
Curious and have questions? Text her @ (949) 229-2112

Wednesday Dec 28, 2022
EP184 Refresh Your Branding - Jim Heininger
Wednesday Dec 28, 2022
Wednesday Dec 28, 2022
Marcia talks with the Rebranding Man - Jim Heininger of Rebranding Experts about refreshing your brand. Jim explains that branding is more than just a logo and color palette. Branding is how you differentiate yourself from your competitors and show your values. Your brand also represents how your customer feels about your company. Your branding needs refreshing from time to time. Whether it's a small improvement or a total overhaul, you need to update occasionally as your business or customer evolves.
Jim is a frequent contributor to Forbes.com on branding. Check out his articles and more on his website: www.RebrandingExperts.com
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Get Marcia's new book "The Profit Accelerator." She is looking for a few business owners to interview about how her book’s 12 strategies would impact your industry. Please, download her book and let her know if you would like to be interviewed. It’s currently available for Free. These strategies can help ANY business increase its revenue, profit, and value of their company without having to pay for additional advertising or marketing. Pick your copy up at www.TrajectoryProfits.com/book-download
=================
Please subscribe & ring the bell for reminders about next week's show.
=================
About Marcia: She is a business growth strategist helping service-based professionals to increase their profits and strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide it's time to stop. She helps them get a return on their business investment. Marcia is the CEO of Trajectory Consulting & can be found at www.TrajectoryBiz.com
Curious and have questions? Text her @ (949) 229-2112

Tuesday Dec 20, 2022
EP183 11 Ways To Influence - Ryan Foland
Tuesday Dec 20, 2022
Tuesday Dec 20, 2022
Marcia talks with author, professor, marketing, and branding expert, Ryan Foland about the power of influence. It's not the online personality. It's the way that you can persuade someone to believe or do something you want. This is the true art of marketing and sales. Ryan has found at least 11 ways that you can influence someone. He shares them here with us today.
Ryan has so much more to share from his teaching, mentoring & ted talks, you can find more of his great ideas at www.Ryan.online =================
Get Marcia's new book "The Profit Accelerator." She is looking for a few business owners to interview about how her book’s 12 strategies would impact your industry. Please, download her book and let her know if you would like to be interviewed. It’s available for Free for the next few weeks while she is still interviewing. These strategies can help ANY business increase its revenue, profit, and value of their company without having to pay for additional advertising or marketing. Pick your copy up at www.TrajectoryProfits.com/book-download
=================
Please subscribe & ring the bell for reminders about next week's show.
=================
About Marcia: She is a business growth strategist helping service-based professionals to increase their profits and strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide it's time to stop. She helps them get a return on their business investment. Marcia is the CEO of Trajectory Consulting & can be found at www.TrajectoryBiz.com
Curious and have questions? Text her @ (949) 229-2112

Tuesday Dec 13, 2022
EP182 AI For Every Business - Seth Earley
Tuesday Dec 13, 2022
Tuesday Dec 13, 2022
Marcia talks with CEO, Author, & AI Expert, Seth Earley about how every business can add AI to their company. Seth explains that AI can help companies with handling anything from repeatable processes to website interactions to data analysis. AI can avoid human errors and improve SEO. AI does not need to be a major investment, there is plenty of prebuilt solutions that can level the playing field between small business and big enterprises.
Seth is offering his award-winning book "The AI-Powered Enterprise" on his website with a special code: https://hubs.ly/Q01tm8QQ0 or visit www.Earley.com
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Get Marcia's new book "The Profit Accelerator." She is looking for a few business owners to interview about how her book’s 12 strategies would impact your industry. Please, download her book and let her know if you would like to be interviewed. It’s available for Free for the next few weeks while she is still interviewing. These strategies can help ANY business increase its revenue, profit, and value of their company without having to pay for additional advertising or marketing. Pick your copy up at www.TrajectoryProfits.com/book-download
=================
Please subscribe & ring the bell for reminders about next week's show. =================
About Marcia: She is a business growth strategist helping service-based professionals to increase their profits and strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide it's time to stop. She helps them get a return on their business investment. Marcia is the CEO of Trajectory Consulting & can be found at www.TrajectoryBiz.com
Curious and have questions? Text her @ (949) 229-2112

Tuesday Dec 06, 2022
EP181 Profitable Forecasting - John Mink
Tuesday Dec 06, 2022
Tuesday Dec 06, 2022
Marcia talks with forecaster, supply chains, and S&OP (sales & operations) expert, John Mink about how outliers play into successful forecasting. Forecasting is an essential activity for all businesses for staying on target & tracking for bigger profits.
John explains that all forecasting is off the mark but he teaches us ways to make sure it is 'less bad". John's book 'forecaster With Outlier is available on all major online booksellers and www.JohnMinkConsulting.com
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Get Marcia's new book "The Profit Accelerator." She is looking for a few industry leaders & business owners to interview about how her book’s 12 strategies would impact your industry. Please, download her book and let her know if you would like to be interviewed. It’s available for Free for the next few weeks while she is interviewing industry leaders. These strategies can help ANY business increase its revenue, profit, and value of their company without having to pay for additional advertising or marketing. Pick your copy up at www.TrajectoryProfits.com/book-download
=================
Please subscribe & ring the bell for reminders about next week's show.
=================
About Marcia: She is a business growth strategist helping service-based professionals to increase their profits and strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide it's time to stop. She helps them get a return on their business investment.
Marcia is the CEO of Trajectory Consulting & can be found at www.TrajectoryBiz.com
Curious and have questions? Text me @ (949) 229-2112

Tuesday Nov 29, 2022
EP180 Alternative Capital - Melissa Widner
Tuesday Nov 29, 2022
Tuesday Nov 29, 2022
Marcia talks with capital investment expert, Melissa Widner about how to get funding for growth. Venture capitalists only fund about 1% of the asking businesses and banks often won't lend to growth-focused companies, so where do growing companies turn? Melissa created Lighter Captial to fill the void between VCs and short-term cash loans. Alternative capital looks at the revenue projections and provides the money without taking equity. This is very helpful for companies trying to add a new line, hire a new team or invest in their processes knowing that they can grow their company with the needed money.
Melissa's application process is a couple of minutes and super easy. She also has a great tool to help you find out the value of your company. Visit www.LighterCapital.com for more information
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Get Marcia's new book "The Profit Accelerator." She is looking for a few business owners to interview about how her book’s 12 strategies would impact your industry. Please, download her book and let her know if you would like to be interviewed. It’s available for Free for the next few weeks while she is interviewing industry leaders. These strategies can help ANY business increase its revenue, profit, and value of their company without having to pay for additional advertising or marketing.
Pick your copy up at www.TrajectoryProfits.com/book-download
=================
Please subscribe & ring the bell for reminders about next week's show.
=================
About Marcia: She is a business growth strategist helping service-based professionals to increase their profits and strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide it's time to stop. She helps them get a return on their business investment. Marcia is the CEO of Trajectory Consulting & can be found at www.TrajectoryBiz.com
Curious and have questions? Text me @ (949) 229-2112

Your Host - Marcia Riner
Marcia Riner is a business growth strategist helping entrepreneurs to strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide to stop. She helps them get a return on their business investment.
Marcia is the CEO of Trajectory Consulting & can be found at www.TrajectoryBiz.com